Archive for January 2009

Crayon Artist, Don Marco

January 30, 2009

Here is an artist who uses a medium on canvas usually associeated with children. His subjects have so much detail to them that it’s hard to believe they were crafted using crayons.

Bio: Don Marco was born in Northern Minnesota in the late 1920’s. His interest in art was evident even before starting school. As a young adult in the Army Air Corp, he began his life’s career in Air Traffic Control, which continued until his retirement from Honolulu International Airport in 1973. Much of his spare time was spent as a professional artist.

Before retirement, Don started developing a technique to create fine art, using Crayola Crayons. Shortly after retiring, he published his first print. Living in Southern California, his work was in demand, including commissions from Burt Reynolds and a one-man show at his Dinner Theater in Florida.

tom bert1 christ seascape river-elk

Hard to imagine these are done with crayons!!!

For more information on Don Marco visit his site: http://www.themastercrayonartist.com/shop/custItems.aspx?catID=8

 

Till next time,

Joann

Why Graphics Are Important

January 21, 2009

The problem with many websites is that they simply are not attractive or visually appealing, and secondly they’re just plain difficult to use. This is where eye-catching web graphics is vitally important. If your website is not appealing or attractive in any way, a website user simply moves on. Why?

1.Graphic Design creates professionalism
While you may have the best product in the world, if your website is second-rate in the visual department your company is seen as, simply put, unprofessional. As commerce and e-commerce has evolved, the public’s general perception of good graphics has certainly been heightened. This is also true as more and more of the public use computers, and even know simple things like fonts off-hand. People intuitively know what looks professional and what doesn’t, and a lack of any good graphics simply gives the impression that your product and your company must also lack in professionalism and pride. It’s the same as when a guy walks into a boardroom with a clean cut and well-fitting suit. People sit up, take notice, and immediately assume he knows what he’s talking about. Web graphics and credibility work hand in hand.

2.Proper web graphics creates accessibility
This is perhaps where most people don’t understand the power of graphic design for the internet. But, getting this right is the fundamental difference between a successful website and non-successful website. Again, you may have the best product in the world but – simply put – if people can’t find the buy now buttons no one is going to order your product. Proper graphics equals an efficiently performing website.

This is why your webpage’s buttons for click, buy now buttons and navigating buttons are so important. They need to be seen easily, they need to function easily, and they even need to be visually appealing. By creating this mix you are, in effect, creating an EXPERIENCE for your customer : and this means, they will return to your website and even tell others about it, either through traditional word-of-mouth or new media word of mouth (such as blogs, social bookmarking sites etc.) The importance of this point cannot be overstressed.

This is also important when you consider what blog header templates or squeeze page templates to use for your website. You want your website to be a delightful experience to your customer, as this increases your standing with them in both your product and your company. Bottom line : it gives the impression that you are a customer-friendly and professional organization– an impression that may be true of your company, but needs to actually be represented adequately otherwise web users will not believe it.

So, these two points show why and how web graphics and internet graphic design are VITAL for the image of your company and product. Should they be neglected, you can actually cause negative results not just for your website, but your entire company image. Many web-designers do not focus their graphic design on these two areas correctly, and so it is most helpful if you keep your eye out for them; especially if you, as a company, are looking at hiring a web-graphics expert for your website needs.

http://tinyurl.com/7y49el

Till next time

Skills to Create Web 2.0 Sites

January 12, 2009

Web 2.0 is a topic that has recently moved to center stage–at least it seems that way. If you’ve been thinking you need to know more about it, here’s your opportunity.

If you want to create your own websites, there are several
skills you need to get the job done. Some need a steep
learning curve, meaning that they are easy to learn, while
others need more effort in order to be executed properly.

I’ve listed some of the skills needed in creating web 2.0
websites.

1. Using a graphics editor

– this is important when you wish to create graphics for
your website. A good graphics editor can do jobs such as
simple photo editing to more complex ones such as creating
gradient and reflection effects. Photoshop and GIMP are
popular graphics editors used by designers.

2. HTML

– is another important skill any web designer needs to
have. HTML is a markup language, and just like other markup
languages, it tells the computer how the graphics and other
elements of the page will be displayed. Basic tags are
enough to let normal users get by, but knowledge of more
specialized tags are needed by those who want to build
better websites.

Knowledge can give you a real advantage. To make sure you’re fully informed about Web 2.0 , keep reading.

3. CSS

– is short for Cascading Style Sheets. Having a style sheet
for a website makes it easier for designers to design a
page by assigning values to tags such as those used in
paragraphs, lists and the likes. With a style sheet, a
style can be easily applied by using a variable on any part
of the site.

4. Flash

– is a program used for creating animations, games and
entire websites. Knowledge on how to use this is a must
among web designers. While the basic commands will be
enough for most users, Flash’s ActionScript gives people
more control over their creations.

Now that wasn’t hard at all, was it? And you’ve earned a wealth of knowledge, just from taking some time to study an expert’s word on Web 2.0.

Till next time!

Web 2.0, What is it?

January 8, 2009

I’m sure others have wondered the same thing, but were afraid to ask. Being more of a print designer than a web designer, I really didn’t know exactly what Web 2.0 was. Besides using a blog to draw traffic to my site. Well now that I am doing some web design and web images now I had to find out more about Web 2.0. So this is my take on the subject.

Web 2.0 supposedly stands for the second generation of the web; whose users focus on collaborating and sharing of information. Instead of one way highways we now have a community driven web experience. This makes using the internet personal again.

The way users collaborate and share information is through the use of blogs, social bookmarking sites and RSS feeds or really simple syndication. These devices give the web user and the website owner an opportunity to exchange thoughts and ideas. Business owners should use this opportunity to connect with clients and potential clients. Get a website or at least a blog setup with RSS feeds. Then post to your blog when you can, and then bookmark them. Of course you should read other blogs and put bookmarks to them also.

Other elements that make web 2.0 what it is include rounded corners on boxes instead of the standard rectangular shapes. Images now have a reflection instead of a shadow. (I like the sleek 3-D effect it gives the image.) Whitespace is OK to use in web design now. Once upon a time information was packed into a website, not anymore. This makes reading a lot easier. Finally, larger fonts are being used. This aids in drawing a reader’s attention to a headline or highlighting other important information on the webpage.

This pretty much covers what web 2.0 is all about. We could delve deeper but that would make for a really long article. Let’s save it for another time or two. If you need help with your web design give me holler.

Till next time,
Joann